By: Shea Harris
Happy 2017 lovelies! I’ve actually been procrastinating on writing this blog post. I’m low-key a bit ashamed at how things panned out, but it’s about time I let you all know exactly what’s been going on. First things first: it’s not easy running a business at all. Even when you think you have all your I’s dotted and your T’s crossed, something is always going to pop up. Let’s just jump right into it:
You can’t force people to buy your products
You can post your product multiple times a day, post other people in your product and flood people’s social media, and folks still won’t buy it. Let’s just be honest, people will support your product if the quality is poppin’. For awhile I thought I was doing something wrong when people didn’t order my tee’s. I had to realize that the merchandise would pop off when the timing was right. Forcing merchandise in folks faces doesn’t really help bring the clientele. As long as you continue believing in your merchandise and seeing where it can go, the support will come.
Teespring is NOT for me
I mean, the pink bold words say it all. I tried out Teespring for a few months and it just didn’t deliver the way I wanted it to. I had to sell a minimum of 10 items in order for products to be made and it wouldn’t be delivered to clients until the end of the campaign. For example: if the campaign was for 7 days, the product wouldn’t be delivered until 7 days after the campaign ended. Essentially clients would be waiting 2 weeks until their tee was delivered, unless I didn’t sell 10 or more items. Talk about frustrating! I’m currently placing my shop under construction because I want to find a site that works more with my brand and my clients.
Don’t rush distributing the product
Before promoting my You Do What You Want When You Bloggin’ tee, I bought 5 tees and made replicas of how I wanted the tee to look. One of the tee’s was for myself and the other four were for influencers. I was trying to get my brand out as much as possible and ran into a couple of L’s. The first mistake I made was buying these replica tee’s instead of the real one’s. I ended up spending so much money on them and they came out, to say the least, raggedy. I was so pissed y’all. I was so adamant about getting the product out, I was willing to spend all my money and didn’t really think the process through. I received all this advice, read books, did my own research and was still served an L. At the end of the day, I was rushing to release the product and didn’t take the necessary precautions to make sure round 1 would be smooth sailing.
Again, I was served an appetizer of L’s during round 1 of Shea What’s Real, but I’m looking forward to what round 2 will bring. Once the shop is back up and running, I’ll be sure to let you all know! Have you all ran into any business problems? What else would you like to see from Shea What’s Real? Let me know below 🙂
By: Shea Harris
As a new entrepreneur, I’ve found myself becoming frustrated with the way business is going. My sales aren’t producing the way I imagined them, my stress levels have slightly increased, and my well known momentum of positivity has begun to dwindle. I’ve vented to people in my tribe and Lord knows they’ve checked me a few times. I honestly have become frustrated with my business and sometimes I’ve tried to convince myself to give up. I know success doesn’t happen over night but Lord have mercy this is just a bit ridiculous to me.
I’m not the type to easily give up, but because this is a new challenge it’s a different story. I don’t necessarily compare myself to my peers because I truly believe I am my own competition, but I do weary looking at my stats and sales page. I know I can’t just up and quit my 9 to 5 tomorrow but it seems like that day will never come. Every day in my cubicle, I pull out my planner and notebook to jot down ideas and events I plan to attend. Every day I think about how much time I could spend creating and changing lives, but the goal seems intangible.
I can’t and wont bring myself to calling it a dream because let’s face it, a dream is a series of thoughts, images, and sensations occurring in a person’s mind during sleep. The things I imagine for my business aren’t dreams, they are goals that will be reached and can be reached. Sometimes the whole imposter syndrome seems to get the best of me. I end up psyching out myself. I tell myself why would they want your services? There’s so many people out there that do the same thing and have a bigger following. The only thing that keeps me on track is reminding myself that there’s only one Shea. I am truly an incredible person and I don’t give myself enough credit.
In order to reach my clients and audience I have to continue being honest and transparent. I will continue setting myself apart and being myself. I know I will gain some readers and lose some, but I can’t do anything about that. The only thing that I know is being true to who I am. I will continue giving you all my raw and honest opinion about things as I continue this journey of entrepreneurship. It’s not easy to keep my head up during these frustrating times, but blogging and getting out of my apartment helps with the trying times.
By: Shea Harris
I don’t know if you all can tell, but I’ve been a little off these past two weeks. I honestly haven’t been myself and I promise you I’ve been trying to get back to my normal self. I can’t blame it on lack of inspiration because to be honest, my brain has been overflowing with ideas. I have so many blog posts planned out from now through April, but for some reason I just can’t bring myself to write them out.
I can’t blame it on the lack of time. As much as I complain about not having time for anything, I’ve got to be real with myself: I make time for what I want to make time for. There’s always something to do in Miami. Instead of me trying to make it to every event, I need to think long and hard about which events are worth going to. I need to stop saying yes to everything, which is kind of difficult on my end. I’m not one to be out on the scene all the time, but let’s be honest I love going to events especially if they are free. Whenever I see free it’s hard for me to decline.
I can’t blame it on the lack of resources. That’d honestly be foolish of me. Every time I open up my gmail, there are tons of resources. I get weekly emails from Maya Elious, Mattieologie, Chakayla J. Taylor and Alisha Nicole sharing free e-books and webinars to expand my brand. Sometimes I attend the webinars and download the workbooks, but other times I just let the emails continue flowing in. I’m pretty sure I get a little alarmed and overwhelmed when I see emails coming in with subject lines Want To Expand Your Business/Brand. I knew prior to launching my blog I wanted to turn this into a business. I just didn’t think it would happen this soon! I’ve come to the conclusion:
But not in an oh I’m stressed, what was I thinking, why did I think I could do this mindset. I’m more so overwhelmed because on March 17th I filed my name with the state of Florida. I am officially a brand, business and a boss. Shea What’s Real, LLC is on and poppin as of the referenced date. I was excited as soon as I typed in my credit card information to complete my transaction, but as soon as I received the certificate I was nervous. Shea What’s Real, LLC is more than just a business. Just like with anything I attach my name to, I take pride in it and it’s not taken lightly. I want to make sure I’m doing everything that lines up with my purpose and God’s vision for me.
I began advertising my services and it seems to be going okay. I don’t think I’ll fully be content with everything until I begin seeing things manifest. I have so many ideas and visions for my business it sometimes seems bigger than life. I don’t want to feel like a small fish in a big pond anymore. I want to be the big pond. I want will shake this feeling of doubt and discouragement. I will be bigger than I see myself. I will continue to be a boss and whip everything into shape! I want you to know you are not alone *MJ voice*. I’m over here feeling bad just by writing this post but just like with my friends, I want to be transparent with you. I don’t want you all thinking I have it all together. My life is a rollercoaster as well. Keep in mind like at the amusement park, the ride slows down and we have to get off the ride eventually.